Article · Wikipedia archive · Last revised May 31, 2026

Everpure

Everpure, Inc. is an American publicly traded technology company headquartered in Santa Clara, California, United States. While the company originally focused on developing all-flash data storage hardware and software products, it has since expanded to provide a broader range of data management-related services. This evolution was formalized in February 2026, when the company rebranded as Everpure to reflect its shift toward integrated data management solutions.

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May 31, 2026
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Everpure, Inc.
FormerlyOS76, Inc. (2009–2010)
Pure Storage, Inc. (2010–2026)
Company type
Public
IndustryData storage
Founded2009 (2009)
Founders
  • John Colgrove
  • John Hayes
HeadquartersSanta Clara, California, U.S.
Area served
Worldwide
Key people
Charles Giancarlo (CEO)
ProductsData Storage Hardware and Software
RevenueIncrease US$3.663 billion (2026)
Increase US$114.816 million (2026)
Increase US$188.181 million (2026)
Total assetsIncrease US$4.674 billion (2026)
Total equityIncrease US$1.446 billion (2026)
Number of employees
c. 6,400 (2026)
Websiteeverpuredata.com
Footnotes / references
Financials as of February 1, 20261

Everpure, Inc. (formerly known as Pure Storage) is an American publicly traded technology company headquartered in Santa Clara, California, United States. While the company originally focused on developing all-flash data storage hardware and software products, it has since expanded to provide a broader range of data management-related services. This evolution was formalized in February 2026, when the company rebranded as Everpure to reflect its shift toward integrated data management solutions.2

Corporate history

Pure Storage was founded in 2009 under the code name Os76 Inc.3 by John Colgrove and John Hayes.4 Initially, the company operated within the offices of Sutter Hill Ventures, a venture capital firm.3 Early development was supported by $5 million in early investments,5 followed by a $20 million Series B funding round.5

During its stealth mode phase from 2009 to 2011, the company focused on developing software for storage controllers designed to run on generic flash storage hardware. The company emerged from stealth mode as Pure Storage in August 2011.6 Simultaneously, the company announced it had raised $30 million in a third round of venture capital funding.7 To expand into European markets, the company raised $40 million in August 2012.8 Following this, the company's growth increased by approximately 50% between 2012 and 2014.9

Investment continued with an undisclosed amount from the venture capital arm of the American Central Intelligence Agency (CIA), In-Q-Tel, in May 2013, followed by a $150 million round in August.1011 By this time, the company had raised a total of $245 million in venture capital investments.11 The following year, in 2014, Pure Storage raised $225 million in a series F funding round,valuing the company at $3 billion.12

The company reported $6 million in revenues in fiscal 2013, $43 million in fiscal 2014, and $174 million in fiscal 2015.1314 This growth continued as the company matured; by fiscal year 2018, it surpassed $1 billion in annual revenue. By fiscal year 2023, the company's subscription services annual recurring revenue (ARR) alone surpassed $1.1 billion. Everpure sold 100 devices in its first year of commercial production in 2012 and reached 1,000 devices by 2014. While the company had 750 employees in late 2014, it has since expanded to a global workforce of several thousand.15 In total, the company raised more than $470 million in venture capital before its initial public offering. By 2026, the company's hardware longevity was reflected in the fact that over 97% of all arrays ever sold remained in active use due to the Evergreen upgradeable architecture.16

Between 2013 and 2016, the company was involved in a legal dispute with EMC regarding intellectual property and patent infringement.1718 The litigation included allegations of trade secret theft involving former EMC employees and a countersuit alleging the illegal reverse engineering of an appliance.19 Following a series of court rulings and a reversed jury award, the two companies reached a definitive settlement in 2016 for $30 million, resolving all outstanding claims.2021222324

Everpure filed a notification of its intent to go public with the Securities and Exchange Commission in August 2015.25 That October, 25 million shares were sold for a total of $425 million.26 The company hosted its first annual user conference in 2016.27 The following year, the board of directors appointed Charles Giancarlo as CEO, replacing Scott Dietzen.28 In 2017 (2018 fiscal year), Pure Storage was profitable for the first time29 and surpassed $1 billion in annual revenue.30

Following its first year of profitability in 2017, the company began offering a subscription-led business model. This began with the 2018 launch of its Storage-as-a-Service offering, Evergreen//One. To bolster its cloud-native capabilities, the company acquired Portworx in 2020 for $370 million.31 By 2021, the company introduced Fusion to its Purity operating system to automate storage optimization across its platform. This period of expansion culminated in a significant financial shift; by fiscal year 2023, the company’s subscription services annual recurring revenue (ARR) surpassed $1.1 billion.32

In November 2024, Everpure was one of the investors in the AI-oriented cloud provider CoreWeave's secondary share sale.3334

In February 2026, the company rebranded as Everpure to reflect its evolution from a data storage provider into a broader range of data management related services.235 Simultaneously, the company reported its first quarter with over a $1 billion in revenue for the fourth quarter of fiscal year 2026.36

Acquisitions

Everpure made its first acquisition in August 2018 with the $25 million purchase of a data deduplication software company called StorReduce, a data deduplication software company.3738 In April 2019, the company acquired Compuverde, a software-based file storage company, for an undisclosed amount.39

This was followed by the $370 million acquisition of Portworx in September 2020, a provider of Kubernetes-based cloud-native storage and data management platforms.40 In February 2026, Everpure acquired 1Touch, an innovator in data intelligence and orchestration that provides a comprehensive, unified view of an enterprise's information.41

Solutions and Services

Everpure develops all-flash storage arrays as an alternative to traditional hard disk drives (HDD) and hybrid disk/flash systems.429 Its all flash-systems7 are designed for environmental efficiency, consuming 80% less power than HDDs.4344745 The company’s Purity platform serves as the unified operating environment for its various families, including FlashArray, which was released in 2011, and the FlashBlade family, which launched in 2016 and is optimized for AI and database workloads.46

The company expanded its offering to include a service-led model with the 2015 launch of the Evergreen family of subscription services.46 These services, including Evergreen//One, are designed to reduce operational burdens and lower the total cost of ownership; notably, over 97% of arrays ever sold by the company remain in use due to this upgradeable architecture. In 2021, the operating system was expanded with Fusion, a set of features that optimizes storage automatically across storage arrays.4748 In June 2025, the company introduced the Enterprise Data Cloud (EDC), an architecture designed to centrally manage virtualized data with unified control across on-premises, public, and hybrid cloud environments. This architecture enables autonomous data management and governance, supporting the company's 2026 rebranding and strategic focus on broader data management services.49

The company's hardware and software products work with applications including those pertaining to artificial intelligence, cloud-native environments, and database management. Everpure has been positioned as a Leader in the Gartner Magic Quadrant for 12 consecutive years.50

In 2026, Everpure added a new capability, Everpure ActiveCluster for file, which allows companies to have access to shared files online, even if systems or sites go down.5152

Data breach

In 2024, the company was impacted by a third-party data breach and extortion attempt involving the Snowflake data platform. While the breach involved the theft of certain customer and internal system information, an investigation confirmed that no customer Personally Identifiable Information (PII) was compromised.53

References

References

  1. "Everpure, Inc. Fiscal 2026 Annual Report (Form 10-K)". Everpure. 25 March 2026.
  2. "This CEO just rebranded his B2B company. It's a lesson in manifesting". Fast Company. February 12, 2026. Retrieved February 24, 2026.
  3. Malik, Om (October 4, 2010). "Zimbra Executive Heads To Hot Storage Startup". Gigaom. Archived from the original on September 12, 2014. Retrieved May 19, 2018.
  4. Dietzen, -Scott (June 17, 2014). "Predicting what's in store: A flash flood of data". CNBC. Retrieved May 19, 2018.
  5. Hesseldahl, Arik (August 12, 2015). "Pure Storage Files to Go Public Later This Year". Recode. Retrieved May 19, 2018.
  6. Mearian, Lucas (August 23, 2011). "Start-up Pure Storage emerges with all-SSD array". Computerworld. Retrieved May 19, 2018.
  7. Higginbotham, Stacey (August 23, 2011). "Pure Storage brings hard disk pricing to Flash storage". Gigaom. Archived from the original on October 3, 2013. Retrieved May 19, 2018.
  8. Darrow, Barb (August 15, 2012). "Pure Storage scoops up $40M in validation of all-flash push". Gigaom. Archived from the original on September 4, 2013. Retrieved May 19, 2018.
  9. Morgan, Timothy (September 2, 2014). "Pure Storage, EMC, And IBM Lead The All-Flash Array Pack". EnterpriseTech. Retrieved May 19, 2018.
  10. McLaughlin, Kevin (May 29, 2013). "Hot Startup Pure Storage Just Became The CIA's First Flash Storage Investment". Business Insider. Retrieved May 19, 2018.
  11. Farrell, Michael B. (October 23, 2013). "EMC sues ex-employees who joined rival". BostonGlobe.com. Retrieved May 19, 2018.
  12. "What Is DirectFlash and How Does It Work?". Pure Storage, Inc. February 27, 2024. Retrieved February 27, 2024.
  13. Solomon, Glenn (October 18, 2015). "The Pure Storage IPO In Context". TechCrunch. Retrieved May 19, 2018.
  14. Kim, Eugene (October 7, 2015). "A big tech IPO flopped and now the company is worth less than when it was private". Business Insider. Retrieved May 19, 2018.
  15. Kim, Eugene (November 23, 2014). "How A Five-Year-Old Startup Is Winning Deals Over A Huge $60 Billion Company". Business Insider. Retrieved May 19, 2018.
  16. Wodehouse, Carey (September 16, 2024). "Our Next Sustainability Challenge: Stepping Up E-waste Recycling". CDOTrends.
  17. Bort, Julie (November 6, 2013). "Startup Pure Storage Hired 44 Employees From EMC — And EMC Is Suing". Business Insider. Retrieved May 19, 2018.
  18. Donnelly, Caroline (November 6, 2013). "EMC claims Pure Storage stole trade secrets and staff in lawsuit". IT PRO. Retrieved May 19, 2018.
  19. Lawson, Stephen (November 27, 2013). "Flash startup Pure Storage fights EMC in trade-secrets battle". PCWorld. Retrieved May 19, 2018.
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  22. Clark, Don (September 2, 2016). "Pure Storage Wins New Trial in EMC Patent Case". The Wall Street Journal. Retrieved May 19, 2018.
  23. Ray, Tiernan (October 19, 2016). "Pure Storage Rising: Settlement with EMC a Positive, Says Wells". Barron's. Retrieved May 19, 2018.
  24. Clark, Don (October 19, 2016). "Pure Storage, Dell Settle Litigation Launched by EMC". The Wall Street Journal. Retrieved May 19, 2018.
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  32. Mehta, Stephanie (February 23, 2026). "This CEO just rebranded his B2B company. It's a lesson in manifesting".
  33. Novet, Jordan (2024-11-13). "AI startup CoreWeave closes $650 million secondary share sale, with Cisco joining as investor". CNBC. Retrieved 2024-11-15.
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  43. Burt, Jeffrey (September 29, 2021). "Pure Storage Breaks into Storage-as-Code, Data Services". The Next Platform. Retrieved June 11, 2024.
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  46. Mellor, Chris (April 26, 2023). "Pure Storage updates FlashArray Purity OS – Blocks and Files". Blocks and Files. Retrieved June 11, 2024.
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  49. Fritts, Harold (June 18, 2025). "Pure Storage Launches Enterprise Data Cloud to Bridge Data Silos". StorageReview.com.
  50. Hipolito, Melvin (September 9, 2025). "Pure Storage named Leader in 2025 Gartner Magic Quadrant again". Enterprise Storage Forum.
  51. Wright, Alex (2026-03-12). "Everpure launches ActiveCluster for file". Comms Business. Retrieved 2026-03-12.
  52. Tarre, Mark. "Everpure adds file mobility to ActiveCluster fleet". IT Brief UK. Retrieved 2026-03-12.
  53. Gatlan, Sergiu. "Pure Storage confirms data breach after Snowflake account hack". BleepingComputer. Retrieved 2025-12-05.
External links