Article · Wikipedia archive · Last revised Jun 2, 2026

Payner

Payner LTD is an independent Bulgarian record label and production company. It was founded in 1990 by Bulgarian businessman Mitko Dimitrov. It is often referred as the largest in size record label in terms of roster within the country with over 100 artists currently signed. Originally Payner started with the production of audio and videotapes for the Bulgarian market and for exportations abroad. As of today, the company owns their own record studio, founded in 1995. 3 television channels - Planeta TV since 2001, Planeta Folk since 2007, Planeta HD since 2010 and Planeta 4K since 2020. As well as 2 complexes - "Prikazkite" in Harmanli. Bulgaria and "Planeta Payner" in Dimitrovgrad.

Last revised
Jun 2, 2026
Read time
≈ 1 min
Length
319 w
Citations
12
Source
Wikipedia ↗
Payner
Founded1990
FounderMitko Dimitrov
GenrePop folk, Pop, Folklore and others.
Country of originBulgaria
LocationDimitrovgrad
Official websitehttp://www.payner.bg

Payner LTD (Bulgarian: "Пaйнер" ООД) is an independent Bulgarian record label and production company. It was founded in 1990 by Bulgarian businessman Mitko Dimitrov. It is often referred as the largest in size record label in terms of roster within the country123 with over 100 artists currently signed.4 Originally Payner started with the production of audio and videotapes for the Bulgarian market and for exportations abroad.5 As of today, the company owns their own record studio, founded in 1995. 3 television channels - Planeta TV6 since 2001, Planeta Folk6 since 2007, Planeta HD6 since 2010 and Planeta 4K since 2020.6 As well as 2 complexes - "Prikazkite"7 in Harmanli. Bulgaria and "Planeta Payner"8 in Dimitrovgrad.

Production facilities and the head office of Payner LTD are situated in Dimitrovgrad.

At the end of April 2026, the company was acquired by composer and founder of Hit Mix Music and Hit Mix TV, Yordancho Vasilkovski—known in the industry as Otsko—who joined forces with the largest independent record label and distribution company in the region, Yellowcake Music Group.9

References

References

  1. lifestyle.bg (25 March 2014). "Грък подписа с "Пайнер"".
  2. ""Блудната" дъщеря на "Пайнер" Десислава се завърна - Dnes.bg".
  3. "Чалга на Античния театър по случай 25 г. "Пайнер"". 15 May 2015.
  4. "Payner - Музикална Компания - Изпълнители". payner.bg. Retrieved 2023-10-22.
  5. "Payner - История". 2020-07-11. Archived from the original on 2020-07-11. Retrieved 2023-10-22.
  6. "Публичен регистър - Пайнер Медиа". www.cem.bg.
  7. "Payner - Комплекс "Приказките"". 2020-06-13. Archived from the original on 2020-06-13. Retrieved 2023-10-22.
  8. [1]
  9. Atanasova, Mariya (18 March 2026). "Краят на една ера! Митко Димитров продаде "Пайнер", ето кой е новият собственик" [The end of an era! Mitko Dimitrov sold "Payner", here is who the new owner is]. Fakti.bg (in Bulgarian). Retrieved 22 April 2026.
External links