| Type | Private |
|---|---|
| Industry | Retail, Logistics, Catering |
| Predecessors | Dagros A/S, Brdr. Justesen A/S |
| Founded | 1983 |
| Headquarters | , |
Area served | Denmark, Greenland |
Key people | Tomas Pietrangeli |
| Brands | |
| Revenue | |
| Total assets | |
| Owner | NorgesGruppen (49%) / KFI Erhvervsdrivende Fond (41.5%) / Franchiseholders (9.3%) |
Number of employees | 42661 (2014) |
| Subsidiaries | Dagrofa Logistik a/s Catering Engros Dagrofa S-Engros |
| Website | www.dagrofa.dk |
Dagrofa A/S is a Danish retail company with a market share of around 20% in Denmark as of 2008.3 The company controls distribution to franchise stores operating under the SPAR and Meny brands in Denmark4 and owns 43 stores.1
In 2013, NorgesGruppen bought a 49% share in Dagrofa from Skandinavisk Holding (owner of Scandinavian Tobacco Group).5
In April 2017 Dagrofa announced that all Kiwi stores in Denmark would close. 30 stores will continue under the SPAR or Meny brand. 6
From 2012 to 2020, Dagrofa recorded losses every year. In 2021, revenue returned to a positive DKK 57 million (7.66 million euros).7
References
References
- "Årsrapport 2014" (PDF). Dagrofa. Archived from the original (PDF) on 2016-03-04.
- "DENMARK: DAGROFA LOSSES DEEPEN & DANSK'S HYPERMARKET CONCEPT". IGD Retail Analysis. 14 April 2015.
- "Dagrofas årsrapport 2007/2008" (PDF). Archived from the original (PDF) on 2011-07-19.
- Johan Rimer Hansen (1 October 2015). "Hårdt trængte Dagrofa skærer fra i detail-satning". Børsen. Archived from the original on 8 July 2017. Retrieved 28 February 2016.
- Askew, Katy (24 January 2013). "DENMARK: Norgesgruppen tie-up with Dagrofa to boost efficiency". Just-Food.
- "Discountkæden KIWI lukker i Danmark" [The discount chain KIWI closes in Denmark] (PDF) (Press release) (in Danish). 2017-04-28. Retrieved 2017-04-28.
- "Denmark's Dagrofa Returns To Profit After Eight Years". ESM Magazine. 2022-04-05. Retrieved 2024-02-10.
- "Dagrofa i dag". Dagrofa. Archived from the original on 2016-02-24.