Article · Wikipedia archive · Last revised Jun 16, 2026

Colors Infinity

Colors Infinity is an Indian pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. Launched on July 31, 2015, it primarily broadcasts English-language entertainment programming, including American and British television series, reality shows, and lifestyle programming. The channel is aimed at the urban, English-speaking audience in India.

Last revised
Jun 16, 2026
Read time
≈ 7 min
Length
1,507 w
Citations
85
Source
Wikipedia ↗
Colors Infinity
Long used since 2018
CountryIndia
Broadcast areaIndian subcontinent
HeadquartersMumbai, Maharashtra, India
Programming
LanguageEnglish
Picture format1080i HDTV
(downscaled to letterboxed 576i for the SDTV feed)
Ownership
OwnerJioStar
History
Launched31 July 2015 (2015-07-31)
Links
Websitecolorsinfinity.com
Availability
Streaming media
JioHotstarIndia

Colors Infinity is an Indian pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. Launched on July 31, 2015, it primarily broadcasts English-language entertainment programming, including American and British television series, reality shows, and lifestyle programming. The channel is aimed at the urban, English-speaking audience in India.123

History

Colors Infinity was launched as part of Viacom18's expansion into the English-language entertainment space in India. It was positioned to compete with other established channels in the genre, such as Star World and Zee Café. The channel was co-curated at launch by prominent Indian film personalities Karan Johar and Alia Bhatt, who were involved in selecting the initial programming lineup.4

Programming

Current programming

Former programming

Comedy-drama

Drama

Reality

Sitcoms

References

References

  1. Wanvari, Anil. "Indian Television Dot Com | Viacom 18 strengthens English entertainment portfolio; launches Colors Infinity". www.indiantelevision.com. Archived from the original on 3 July 2015. Retrieved 1 July 2015.
  2. "Viacom 18 enters English GEC space with Colors Infinity | Best Media Info, News and Analysis on Indian Advertising, Marketing and Media Industry". www.bestmediainfo.com. Archived from the original on 1 July 2015. Retrieved 1 July 2015.
  3. Wanvari, Anil. "Indian Television Dot Com | Viacom18 bullish on English entertainment; launches Colors Infinity". www.indiantelevision.com. Archived from the original on 3 July 2015. Retrieved 6 July 2015.
  4. "Viacom18's Colors Infinity to launch on July 31". afaqs!. Retrieved 22 March 2025.
  5. "English TV Series To Watch Out For On Colors Infinity". The Times of India. 11 October 2015. Archived from the original on 24 April 2024. Retrieved 21 June 2020.
  6. "Colors Infinity brings new seasons of 'Fargo' & 'Better Call Saul'". Indian Television. 11 April 2017. Archived from the original on 1 October 2020. Retrieved 22 June 2020.
  7. "Comedy Central, COLORS INFINITY, MTV Beats & Vh1 centers the spotlight on super - women this Women's Day". Indian Television. 6 March 2018. Archived from the original on 26 June 2020. Retrieved 22 June 2020.
  8. "Colors Infinity unveils a host of new shows". exchange4media. 9 October 2018. Archived from the original on 23 June 2020. Retrieved 21 June 2020.
  9. "Must-Watch Shows In 2018 On Colors Infinity". MediaInfoline. 28 December 2017. Archived from the original on 25 June 2020. Retrieved 22 June 2020.
  10. "5 TV shows that created intriguingly dark fictional worlds inspired by our favourite teen comic books". India TV. 7 January 2021. Archived from the original on 21 January 2021. Retrieved 8 May 2021.
  11. "Colors Infinity offers a stirring climax to 2016". Best Media Info. Archived from the original on 11 July 2020.
  12. "This November, COLORS INFINITY Launches Five Explosive New Shows!". Viacom18. Archived from the original on 22 June 2020. Retrieved 21 June 2020.
  13. "Infinity on Demand". 19 July 2016. Archived from the original on 11 October 2023. Retrieved 23 June 2020.
  14. "Colors Infinity trends on Twitter with over 8400 mentions". exchange4media. 29 June 2016. Archived from the original on 25 June 2020. Retrieved 22 June 2020.
  15. "Get over your weekday blues with a dose of Instant Premieres on COLORS INFINITY". Indian Television. 7 October 2019. Archived from the original on 21 September 2020. Retrieved 21 June 2020.
  16. "Sony's 'The Art of More,' Starring Dennis Quaid, Sells to 25 Territories". Variety. 4 October 2015. Archived from the original on 24 June 2020. Retrieved 22 June 2020.
  17. "Colors Infinity to launch new shows & premieres in tune with US telecast". Indian Television. 31 July 2015. Archived from the original on 22 June 2020. Retrieved 22 June 2020.
  18. "Colors Infinity brings Blindspot and Heartbeat to India". India Today. 25 February 2016. Archived from the original on 23 June 2020. Retrieved 21 June 2020.
  19. "Colors Infinity unleashes four new shows this festive season". Indian Television. 16 December 2015. Archived from the original on 11 October 2023. Retrieved 21 June 2020.
  20. "Enjoy the season of romance with Bachelor Nation on COLORS INFINITY". Viacom 18. 17 July 2017. Archived from the original on 22 June 2020. Retrieved 21 June 2020.
  21. "Colors Infinity Schedule, Sat, 1 Apr 2017". 1 April 2017. Archived from the original on 11 July 2020.
  22. "Why wait? Watch these shows in India along with the US". 1 April 2018. Archived from the original on 11 July 2020.
  23. "Emerald City Is a Game of Thrones-Style Take on Wizard of Oz". NDTV. 11 January 2017. Archived from the original on 23 June 2020. Retrieved 22 June 2020.
  24. "Colors Infinity brings instant premieres". Indian Television. 6 October 2016. Archived from the original on 9 October 2016. Retrieved 21 June 2020.
  25. "COLORS INFINITY brings the best of all seasons this week". Adgully. Archived from the original on 22 June 2020. Retrieved 22 June 2020.
  26. "COLORS INFINITY to make your dinnertime entertainment super delicious with the launch of Eat@8". Viacom18. 30 June 2017. Archived from the original on 11 July 2020.
  27. "Colors Infinity to focus more on local content". Business Standard. 2 August 2016. Archived from the original on 23 June 2020. Retrieved 21 June 2020.
  28. "Comedy Central and Colors Infinity rejuvenate primetime for viewers of English entertainment". Indian Television. 6 May 2019. Archived from the original on 8 May 2019. Retrieved 21 June 2020.
  29. "Colors Infinity to premiere latest international shows within 24 hours of its international telecast". Indian Television. 2 October 2017. Archived from the original on 10 August 2020. Retrieved 22 June 2020.
  30. "Colors Infinity & HOOQ acquire 'Mad Dogs' from Sony for India". Indian Television. 22 January 2016. Archived from the original on 30 October 2020. Retrieved 22 June 2020.
  31. "Exclusively across platforms, COLORS INFINITY airs the return of the Dream Team of Harvey and Mike in the finale season of SUITS". Indian Television. 18 July 2019. Archived from the original on 24 June 2020. Retrieved 21 June 2020.
  32. "Colors Infinity to premiere three dramas in June". Television Post. 31 May 2019. Archived from the original on 22 June 2020. Retrieved 21 June 2020.
  33. "Colors Infinity to premiere 'The Royals' on 19 May". Indian Television. 18 May 2016. Archived from the original on 11 October 2023. Retrieved 22 June 2020.
  34. "The witch war continues tomorrow!". Twitter. 15 July 2016. Archived from the original on 11 October 2023. Retrieved 21 June 2020.
  35. "COLORS INFINITY Kicks-Starts 2016 With An Explosive New Line-Up Of Premieres!". Viacom18. 7 January 2016. Archived from the original on 22 June 2020. Retrieved 21 June 2020.
  36. "Colors Infinity and Vh1 to launch homegrown celebrity talk show 'Born Stylish'". Television Post. Archived from the original on 1 July 2016. Retrieved 23 May 2016.
  37. "Colors Infinity to air 'Journeys of a lifetime' on 27 December". Indian Television Dot Com. Archived from the original on 29 June 2016. Retrieved 23 May 2016.
  38. "Colors Infinity looks to push the envelope with 'The Stage'". Indian Television Dot Com. Retrieved 23 May 2016.
  39. "Colors Infinity completes three years, telecasts Big Bang Theory marathon". Best Media Info. 28 July 2018. Archived from the original on 24 June 2020. Retrieved 22 June 2020.