 | |
| |
| Frequency | 100.9 MHz (HD Radio) |
|---|---|
| Branding | Big Country 100.9 |
| Programming | |
| Format | Country |
| Subchannels | |
| Affiliations | Westwood One |
| Ownership | |
| Owner | Mentor Partners, Inc. |
| History | |
First air date | 1964 (1964) |
Former call signs | WBRN-FM (1964–7/5/2005) |
Call sign meaning | BR for Big Rapids |
| Technical information1 | |
Licensing authority | FCC |
| 70505 | |
| Class | A |
| ERP | 6,000 watts |
| HAAT | 97 meters |
| Translators |
|
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | bigcountry1009.com |
WWBR (100.9 FM) is a radio station broadcasting a country music format in Big Rapids, Michigan. It first began broadcasting in 1964 under the WBRN-FM call sign. Mornings with Etch is the Morning show host.
HD Radio
This station's second HD Radio subchannel and an associated translator broadcast a classic rock format known as Rewind 99.1 until 2025, when Mentor Partners built WWRW (98.9 FM). The permit had been obtained in a swap with Smile FM, a regional contemporary Christian music network, for the translator, which moved to 95.1 MHz. Smile FM is broadcast on the HD2 subchannel of WWBR to feed this translator.2
Previous logos
References
References
- "Facility Technical Data for WWBR". Licensing and Management System. Federal Communications Commission.
- Venta, Lance (September 9, 2025). "Rewind 98.9 Debuts in Big Rapids". RadioInsight.
External links
External links
- Facility details for Facility ID 70505 (WWBR) in the FCC Licensing and Management System
- WWBR in Nielsen Audio's FM station database
- Facility details for Facility ID 153153 (W256CC) in the FCC Licensing and Management System
- W256CC at FCCdata.org
- Facility details for Facility ID 144408 (W299BE) in the FCC Licensing and Management System
- W299BE at FCCdata.org
43°39′50″N 85°28′55″W / 43.664°N 85.482°W / 43.664; -85.482