William A. Mitchell | |
|---|---|
| Born | (1911-10-21)October 21, 1911 Raymond, Minnesota |
| Died | July 26, 2004(2004-07-26) (aged 92) Stockton, California |
| Occupation | food chemist |
| Known for | Invented Pop Rocks, Tang, Cool Whip and powdered egg whites |
William A. Mitchell (October 21, 1911 – July 26, 2004) was an American food chemist who, while working for General Foods Corporation between 1941 and 1976, was the key inventor behind Pop Rocks, Tang, Cool Whip, and powdered egg whites.123 During his career he received over 70 patents.4
Early life
Mitchell was born in Raymond, Minnesota. When he was a teenager, he ran the sugar crystallization tanks at the American Sugar Beet Company and slept two hours a night before getting to school. He earned an undergraduate degree at Cotner College in Lincoln, Nebraska and then graduated with a master's degree in chemistry from the University of Nebraska.1
Career
Mitchell got a research job at an Agricultural Experiment Station in Lincoln, Nebraska. A lab accident there left him with second- and third-degree burns over most of his body.2 He joined General Foods in 1941. His first major success came with a tapioca substitute he helped develop during World War II, in response to the disruption of cassava supplies. Because of this, tapioca quickly became known as "Mitchell mud" within the US WW II infantry.2
In 1957, he invented a powdered fruit-flavored vitamin-enhanced drink mix that became known as Tang Flavor Crystals. NASA started using Tang in 1962 in their space program.15
In 1956, he tried to create instantly self-carbonating soda, which resulted in the creation of Pop Rocks. Although Pop Rocks weren't sold until 1975, he received a patent for its manufacuring process6 in 1961.
In 1967, he introduced Cool Whip, a whipped topping similar to whipped cream, which became the largest and most profitable line in its division very quickly.1
He held more than 70 patents.47 Mitchell was a resident of Lincoln Park, New Jersey for many years before moving out west after his retirement in 1976.8
Personal life
He was married to Ruth Cobbey Mitchell and they had seven children. His daughter, Cheryl Mitchell, also became a food scientist.9 He moved to Stockton after Ruth's death in 1999. Mitchell died of heart failure on July 26, 2004, at the age of 92 in Stockton, California, where he was living with his daughter.107
References
References
- Matchar, Emily. "The Scientist Behind Some of Our Favorite Junk Foods". Smithsonian Magazine. Retrieved 2020-07-27.
- Steyn, Mark (November 1, 2004). "Tastemaker With a Sweet Tooth". The Atlantic. Archived from the original on October 16, 2012. Retrieved July 21, 2025.
- Cherveny, Tom; Lunneborg, Susan (24 December 2024). "Food scientist with Minnesota roots created Cool Whip, Pop Rocks and Tang". West Central Tribune.
- Staff. "Inventor of Pop Rocks William Mitchell, 92", Bangor Daily News, July 30, 2004. Accessed May 3, 2011.
- "William A. Mitchell - Scientist of the Day". Linda Hall Library. 2017-07-26. Retrieved 2020-07-27.
- patent 3,012,893 Archived 2021-02-24 at the Wayback Machine
- "William A. Mitchell, 92; Chemist, Inventor of Pop Rocks Candy". Los Angeles Times. 2004-07-31. Retrieved 2020-07-27.
- Carroll, Kathleen. "William Mitchell, inventor of Pop Rocks", The Record (Bergen County), July 30, 2004. Accessed May 3, 2011. "William A. Mitchell, a longtime Lincoln Park resident whose inventions included Pop Rocks candy, died Monday in a Stockton, Calif., retirement home. He was 92."
- "A Century-Old Dairy Ditches Cows For High-Tech Plant Milk". NPR.org. Retrieved 2020-07-27.
- via [Edit by Dr. Cheryl R. Mitchell]. "William Mitchell; Inventor of Pop Rocks", The Washington Post, August 2, 2004. Accessed May 3, 2011.