Article · Wikipedia archive · Last revised Jun 20, 2026

Rodney Sacks

Rodney Cyril Sacks is a South African billionaire businessman, chairman, and CEO of Monster Beverage since 1990.

Last revised
Jun 20, 2026
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Rodney Sacks
Born1949 or 1950 (age 76–77)1
South Africa
CitizenshipSouth Africa, United States
Alma materUniversity of the Witwatersrand
OccupationsChairman and CEO, Monster Beverage
RelativesZe'ev Bielski (brother-in-law)
Adi Bielski (niece)
Leslie Sacks (brother)

Rodney Cyril Sacks (born 1949 or 1950)1 is a South African billionaire businessman, chairman, and CEO of Monster Beverage since 1990.

Early life

Rodney Cyril Sacks2 was born into a Lithuanian-Jewish family, he grew up in Johannesburg, South Africa. His brother was art collector Leslie Sacks.3 He was educated at University of the Witwatersrand in Johannesburg and graduated with a law degree as well as a postgraduate higher diploma in tax law.4

Career

Sacks worked as a lawyer in South Africa, and was the youngest person to be made a partner of Werksmans, the country's largest corporate law firm.4 In August 1989, Sacks emigrated to California with his family, having spent nearly 20 years with Werksmans and rising to become a senior partner.4

In 1990, a consortium led by Sacks and his fellow South African, Hilton Schlosberg, acquired Hansen Natural Corporation, which in 1992 acquired Hansen's Natural Soda and Apple Juice for $14.5 million. Since 1990, Sacks has been chairman and CEO of Hansen Natural Corporation, which changed its name to Monster Beverage Corporation in 2012.4 In June 2025, Sacks and Schlosberg acquired Thrifty Ice Cream through their holding company Hilton Holdings.5

Personal life

Sacks and his family emigrated from South Africa to California in 1989.4 His sister Caron Sacks is married to Israeli politician Ze'ev Bielski,67 and is the mother of actress Adi Bielski.

References

References

  1. "Profile: Rodney Sacks". Forbes. Retrieved 2018-08-31.
  2. White, Ronald D. (29 June 2014). "A thirst for energy drinks is juicing Monster Beverage's sales". LA Times. Retrieved 4 March 2015.
  3. One Long House: Wolfe Sacks Archived 2015-05-01 at the Wayback Machine retrieved April 29, 2015
  4. "Rodney Sacks Chairman and Chief Executive Officer, Monster Beverage Corporation". Beverageforum.com. Retrieved 4 March 2015.
  5. Powel, James; Khan, Melina (July 1, 2025). "Thrifty Ice Cream buyer found as Rite Aid closings pass 1,000 stores". USA Today. Retrieved July 3, 2025.
  6. Cashman, Greer Fay (August 25, 2009). "Grapevine: US politicians flock to visit - Sculpture garden dedicated at Ariel University Center, and youth essay contest launched". Jerusalem Post. The garden was donated by Bielski's brother-in-law Leslie Sacks of Los Angeles in memory of his father Wolfe (Harry) Zev Sacks. Leslie Sacks, his mother, sister Caron and other family members...
  7. One Long House: Wolfe Sacks Archived 2015-05-01 at the Wayback Machine retrieved April 29, 2015