Article · Wikipedia archive · Last revised Jun 14, 2026

ProShares

ProShares is an American issuer of exchange-traded funds, including inverse exchange-traded funds, and similar products.

Last revised
Jun 14, 2026
Read time
≈ 1 min
Length
254 w
Citations
10
Source
ProShares
IndustryFinancial services
FoundedProFunds Group: 1997 (1997)
ProShares: 2006 (2006)
FoundersLouis Mayberg
Michael Sapir
HeadquartersBethesda, Maryland
ProductsExchange-traded funds
AUMUS$70 billion (2024)1
Websitewww.proshares.com//

ProShares is an American issuer of exchange-traded funds, including inverse exchange-traded funds, and similar products.2

History

ProFunds Group was founded in 1997 by former Rydex employees Louis Mayberg and Michael Sapir for $100,000.34 That year, it introduced bear market inverse mutual funds.

In 2006, ProFunds Group launched ProShares and its first inverse exchange-traded fund.567

In October 2021, the company launched an exchange-traded fund that invests in Bitcoin futures contracts.18

On October 2, 2023, ProShares launched 3 Ethereum Futures ETFs in the US, becoming one of the first companies to launch an Ethereum ETF in US history.9

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