 | |
| Type | Division |
|---|---|
| Industry | Automotive |
| Founded | April 2025 (2025-04) |
| Headquarters | Wuhu, Anhui, China, |
Area served | Emerging markets, Europe, Australia |
Key people | Zhong Wei (deputy CEO)1 |
| Products | Automobiles |
| Parent | Chery Automobile |
| Website | lepasinternational.com |
Lepas is a brand of Chinese vehicle manufacturer Chery that was established in 2025. It is a sub-division of Chery International, and will only be marketed outside China to support Chery's export strategy.
The brand was announced in a brand convention in Wuhu, Anhui, China in April 2025.2 Its first model, the Lepas L8, rolled off the production line on 22 April 2025.3 The brand introduced its new logo in July 2025, during its auto show debut at the 32nd Gaikindo Indonesia International Auto Show.4 The brand intends to sell 500,000 units globally within three years of its launch, targeting 27 countries by the end of 2025, with plans to reach 45 countries by 2027.25
The name "Lepas" is a combination of the words 'leap' and 'passion'.46
Products
Current models
- Lepas L4 (2026–present), rebadged second-generation Chery Tiggo 5
- Lepas L6 (2026), rebadged Chery Fulwin T7
- Lepas L8 (2025–present), rebadged second-generation Chery Tiggo 8
-
Lepas L4 EV -
Lepas L6 EV -
Lepas L8 PHEV
Planned
References
References
- "Lepas - new Chery sub-brand launched for global markets; L8, L6, L4 SUVs shown; coming to Malaysia? - paultan.org". Paul Tan's Automotive News. 2025-05-02. Retrieved 2025-08-22.
- "Lepas - new Chery sub-brand launched for global markets; L8, L6, L4 SUVs shown; coming to Malaysia? - paultan.org". Paul Tan's Automotive News. 2025-05-02. Retrieved 2025-08-22.
- Ltd, Chery Automobile Co. "Chery's New Brand - LEPAS Unveils First Vehicle, Redefining Elegant Mobility". www.prnewswire.com. Retrieved 2025-08-22.
- "Chery's Lepas sub-brand officially debuts in Indonesia – L8 to be first launch model, L6 and L4 also shown - paultan.org". Paul Tan's Automotive News. 2025-07-24. Retrieved 2025-08-22.
- "Lepas brand launched as Chery SUV boom builds". Drive. Retrieved 2025-08-22.
- "'Too many brands?' Why Chery is adding Lepas to Jaecoo and Omoda". autos.yahoo.com. 2025-06-05. Retrieved 2025-08-22.
- "Chery announces new small car line-up – Omoda C3, C2, C1; Chery T3, T2, T1; Jaecoo J3; Lepas L3, L2, L1 - paultan.org". Paul Tan's Automotive News. 2025-04-28. Retrieved 2025-08-22.