KVMV

KVMV

McAllen, Texas United States
Broadcast area	Rio Grande Valley
Frequency	96.9 MHz
Branding	96.9 KVMV
Programming
Format	Christian adult contemporary
Ownership
Owner	World Radio Network, Inc.
History
First air date	March 9, 19721
Technical information2
Licensing authority	FCC
Facility ID	73749
Class	C
ERP	100,000 watts
HAAT	350 m (1,148 ft)
Transmitter coordinates	26°4′53.00″N 97°49′44.00″W / 26.0813889°N 97.8288889°W / 26.0813889; -97.8288889
Links
Public license information	Public file LMS
Website	kvmv.org

KVMV (96.9 FM) is a Christian non-commercial radio station licensed to McAllen, Texas, which serves the Lower Rio Grande Valley. The station broadcasts a Christian adult contemporary radio format,³ switching to Christmas music from Black Friday to Christmas Day. The station is currently owned by World Radio Network, Inc.⁴

The station first came on the air on March 9, 1972, branding as KVMV-FM 97. In the early 2010s, KVMV changed their branding to 96.9 KVMV.

In 2002, K268AP-FM in Falfurrias, Texas became a simulcast of KVMV.