Article · Wikipedia archive · Last revised Jul 24, 2026

KMIX

KMIX is a radio station broadcasting a regional Mexican format. Licensed to Tracy, California, United States, it serves the Stockton area. The station is currently owned by Entravision Communications.

Last revised
Jul 24, 2026
Read time
≈ 2 min
Length
474 w
Citations
22
Source
Wikipedia ↗
KMIX
Broadcast area
Stockton, California
Frequency100.9 MHz
BrandingLA Tricolor 100.9
Programming
FormatRegional Mexican
Ownership
Owner
History
First air date
December 14, 1966 (1966-12-14)1
Former call signs
  • KSRT (1967–1981)
  • KWGF (1981–1983)
  • KYBB (1983–1990)
  • KSGO (1990–1992)
  • KEXX (1992–1995)234
Technical information5
Licensing authority
FCC
60420
ClassA
ERP6,000 watts
HAAT100 meters (330 ft)
Transmitter coordinates
37°37′29″N 121°23′57″W / 37.62472°N 121.39917°W / 37.62472; -121.39917
Links
Public license information
WebcastListen live
Websiteradiolatricolor.com/stockton-modesto

KMIX (100.9 FM, "La Tricolor 100.9") is a radio station broadcasting a regional Mexican format. Licensed to Tracy, California, United States, it serves the Stockton area. The station is currently owned by Entravision Communications.

History

The station began broadcasting December 14, 1966.1 For many years, the station was a sister station to KWG. The station's original call sign was KSRT (for Stereo Radio Tracy). From the late 1960s to the early 1970s, the station aired a Spanish language format.67 In the early to mid 1970s (1973) through the very early 1980s (1981) KSRT aired an album-oriented rock format.89 On May 6, 1981, the station's call sign was changed to KWGF.2 In 1983, the station's call sign was changed to KYBB3 (B-101). From the mid to late 1980s, the station aired an adult contemporary format.1011 By 1989, the station was airing an Oldies format,112 and on June 26, 1990, the station's call sign was changed to KSGO4 (Stockton's Golden Oldies). On December 1, 1992, the station's call sign was changed to KEXX4 (Xtra 101). By 1995, the station's oldies format had evolved to a playlist centered on hits of the 1970s.1314

KEXX dropped 1970s oldies for country music in 1995, changing its letters to KMIX.15 By 1997, KMIX was airing a Spanish language format.16

References

References

  1. Broadcasting/Cable Yearbook 1989, Broadcasting & Cable, 1989. p. B-45. Retrieved June 23, 2018.
  2. History Cards for KMIX, fcc.gov. Retrieved June 22, 2018.
  3. "Call Letters", Broadcasting, October 10, 1983. p. 112. Retrieved June 22, 2018.
  4. Call Sign History, fcc.gov. Retrieved June 22, 2018.
  5. "Facility Technical Data for KMIX". Licensing and Management System. Federal Communications Commission.
  6. Broadcasting 72' Yearbook, Broadcasting, 1972. p. B-30. Retrieved June 25, 2018.
  7. Broadcasting Yearbook 1977, Broadcasting, 1977. p. C-30. Retrieved June 25, 2018.
  8. Broadcasting Yearbook 1978, Broadcasting, 1978. p. C-30. Retrieved June 24, 2018.
  9. Broadcasting Yearbook 1980, Broadcasting, 1980. p. C-32. Retrieved June 24, 2018.
  10. Broadcasting Cablecasting Yearbook 1986, Broadcasting/Cablecasting, 1986. p. B-41-42. Retrieved June 23, 2018.
  11. Broadcasting/Cablecasting Yearbook 1988, Broadcasting/Cablecasting, 1988. p. B-42. Retrieved June 23, 2018.
  12. Unmacht, Robert (1989). The M Street Radio Directory. p. S-45. Retrieved June 23, 2018.
  13. Broadcasting & Cable Yearbook 1995, Broadcasting & Cable, 1995. p. B-59. Retrieved June 24, 2018.
  14. Unmacht, Robert (1995). The M Street Radio Directory. p. 117. Retrieved June 24, 2018.
  15. "Vox Jox" (PDF). Billboard. Vol. 107, no. 11. March 18, 1995. p. 78.
  16. Broadcasting & Cable Yearbook 1997, Broadcasting & Cable, 1997. p. B-65. Retrieved June 24, 2018.
External links