Company type | Limited company |
|---|---|
| Industry | Mobile Communications Telecommunications Cloud Solutions |
| Founded | 2006 |
| Founders | Silvio Kutić (CEO) Roberto Kutić (COO) |
| Headquarters | London, United Kingdom |
Area served | 200+ Countries |
| Products | Communications Platform as a Service (CPaaS) A2P Messaging A2P SMS Platform 2-Way SMS SaaS CCaaS 2 Factor Authentication SMS API Number Validation Push Notifications OTT messaging A2P RCS1 RCS Business Messaging Omnichannel messaging Voice AIT Fraud detection |
| Revenue | €1.2 bn (2021)2 €1.55 bn (2022) €1.735bn (2023) |
Number of employees | 4000+ (2025) |
| Website | www |
Infobip is a Croatian IT and telecommunications company founded in 2006.3
History
Infobip was established in the Croatian city of Vodnjan in 2006 and is led by its co-founders by CEO Silvio Kutić and Izabel Jelenić.45 Before founding Infobip, Silvio Kutić created Virtual Community, that allowed group communication via web, email, and SMS, with the first message sent as a Christmas text from Vodnjan's town hall to its diaspora. Realizing the technology wasn't scalable, he developed a communications API platform, leading to the creation of Infobip.67
In 2014 and 2015, the company expanded operations into Latin America and the Asia-Pacific region.8910
In 2020, Infobip raised $200 million from One Equity Partners. At the time, its valuation was estimated to exceed $1 billion, making it the first Croatian company to reach "unicorn" status (a term referring to privately held startups valued over $1 billion).1112 That year, Infobip also acquired OpenMarket, a cloud messaging firm based in Seattle, United States.13
In 2021, Infobip acquired Shift Conference, a technology conference organizer focused on areas such as software development, fintech, and artificial intelligence.14
In July 2022, Infobip acquired Peerless Network, a U.S.-based telecommunications provider founded in 2008.15 Infobip reported revenues of €1.55 billion in 2022 and €1.735 billion in 2023.16 Its communications platform handled 453 billion interactions annually, with 301 billion being SMS interactions.17 During Cyber Week 2024, the company reported an increase in total interactions from 8.2 billion in 2023 to 11.6 billion in 2024.181920
In September 2023, Infobip was named a leader in the Gartner Magic Quadrant for Communications Platform as a Service (CPaaS),21 and as a leader in the Conversational Commerce Leaderboard in October.22
In December 2023, Infobip was named a leader in the CCaaS Leaderboard by Juniper Research.23
From 2023 to 2025, Infobip was ranked as a Leader in the Omdia CPaaS Universe Report for the third time.2425 In 2024-2025, the company was named a Leader in the Gartner Magic Quadrant for Communications Platform as a Service (CPaaS).262728
In February 2025, Infobip was named a Leader for the third time in the IDC MarketScape, and an Ecosystem Leader in the Ecosystem Compass 2025.29
In October 2025, Infobip was awarded Frost & Sullivan’s 2025 Customer Value Leadership Recognition.30
Infobip Startup Tribe
Since 2023, Infobip supports more than 300 startups with €1.8 million through the Infobip Startup Tribe, a global perks program supporting startups.31
Campuses
In September 2017, the company opened a 17,000-square-meter campus named Pangea in Vodnjan, Croatia.32

In 2022, Infobip opened a second campus in Zagreb, named Alpha Centauri.33 Designed by the 3LHD architectural firm, the 20,000-square-meter campus is located near the Sveta Klara and Remetinec neighborhoods.33
See also
See also
References
References
- "Vodafone i Infobip predstavili RCS pilot projekt". ICT Business. 9 March 2018. Retrieved 2018-05-17.
- Hu, Krystal (30 July 2020). "Exclusive: European software startup Infobip raises over $200 million in Series A funding - sources". Reuters. Retrieved 3 August 2020.
- "Network International partners Infobip to bring WhatsApp business banking services to Africa". Finextra Research. 2022-07-25. Retrieved 2022-11-14.
- Entrepreneurial incubator helps start-ups grow Archived 2016-03-15 at the Wayback Machine Istrian Development Agency, April 2006
- "Meet the Leaders of Startups 注目スタートアップ CxO インタビュー Infobip : TechMarket". Archived from the original on 2017-11-07.
- Kumbhar, Sheetal (2017-05-17). "Snapshot : Silvio Kutic, CEO of Infobip | VanillaPlus - The global voice of Telecoms IT". VanillaPlus - The global voice of Telecoms IT. Archived from the original on 2024-12-04. Retrieved 2025-02-13.
- Prakash, Prarthana. "How Croatia's first unicorn grew from a small village with a $16,000 loan from parents to working with WhatsApp and Uber". Fortune Europe. Retrieved 2025-02-13.
- "Infobip: gigante croata de SMS monta estrutura no Brasil". Mobile Time. 29 June 2015. Archived from the original on 2015-12-22. Retrieved 2017-05-04.
- "本网页已删除". Science.china.com.cn. Archived from the original on 2016-03-05. Retrieved 2017-05-04.
- "British telecom firms seek expanded trade ties with PH - Newsbytes Philippines". Newsbytes.ph. 2015-11-22. Archived from the original on 2016-02-19. Retrieved 2017-05-04.
- "Exclusive: European software startup Infobip raises over $200 million in Series A funding - sources". reuters.com. Reuters. 30 July 2020. Retrieved 3 August 2020.
- "Infobip: Croatian Company Raises 200 Million US Dollars for Investment". Total Croatia News. 31 July 2020. Retrieved 3 August 2020.
- Butcher, Mike (2022-07-26). "Croatian comms platform Infobip acquires VoIP provider Peerless Network for $200M". TechCrunch. Retrieved 2025-05-06.
- Tucker, Charlotte (2021-04-12). "London-based cloud communciations company Infobip acquires Croatia-based Shift". EU-Startups. Retrieved 2025-02-13.
- "Information technology company Infobip buys VoIP service provider Peerless Network for $200 million". Insider Apps. Retrieved 2022-07-28.
- "Plivo Company Profile". SuperAGI Sales. Retrieved 2025-02-13.
- client. "Conversational era demands brands accelerate digital transformation". www.ft.com. Retrieved 2025-02-13.
- "Infobip Forecasts Growth in Online Sales This Black Friday | Business Wire". via.tt.se (in Swedish). Retrieved 2025-02-13.
- CORRESPONDENT (2024-12-23). "Cyber Week sees 94pc spike in email interactions, Infobip reports". Capital Business. Retrieved 2025-02-13.
{{cite web}}:|last=has generic name (help) - "Infobip sets new record with 11.6 billion Cyber Week interactions". The Citizen. 2024-12-30. Retrieved 2025-02-13.
- Mitchell, Charlie (2023-09-21). "Gartner Magic Quadrant for Communications Platform as a Service (CPaaS) 2023". CX Today. Retrieved 2025-12-12.
- "Infobip, Twilio & Vonage Revealed as Global Leaders in Conversational Commerce". www.juniperresearch.com. Retrieved 2025-12-12.
- Maistre, Ray Le (2024-03-18). "Infobip tops CPaaS ranking – report". TelecomTV. Retrieved 2025-12-12.
- "Omdia Universe: CPaaS Platform Providers, 2025". Omdia. 2025-04-22. Retrieved 2025-12-12.
- "Omdia Universe: CPaaS Platform Providers, 2023–24". Omdia. 2023-11-21. Retrieved 2025-12-12.
- Fisher, Rhys (2024-06-28). "Gartner Magic Quadrant for Communications Platform as a Service (CPaaS) 2024". CX Today. Retrieved 2025-12-12.
- Mitchell, Charlie (2025-07-29). "Gartner Magic Quadrant for Communications Platform as a Service (CPaaS) 2025: The Rundown". CX Today. Retrieved 2025-12-12.
- Knowles, Catherine. "Infobip named Leader in 2025 Gartner Magic Quadrant for CPaaS". TelcoNews Asia. Retrieved 2025-12-12.
- "The Ecosystem Compass Report 2025". ecosystemcompass.com. Retrieved 2025-12-12.
- Wire, Business (2025-09-16). "Infobip Achieves GSMA Open Gateway Certifications for Network APIs". ITTech Pulse. Retrieved 2025-12-12.
{{cite web}}:|first=has generic name (help) - Marzo, Stefano De (2023-12-18). "Croatia-based Infobip supports more than 300 startups with €1.8 million through flagship programme". EU-Startups. Retrieved 2025-02-13.
- "News: Pangea Campus presented to the public". Infobip. Retrieved 2022-11-08.
- "Croatia's first unicorn opens 150 million kuna campus in Zagreb". Croatia Week. 2022-04-15. Retrieved 2022-11-08.